Small business consultant, Kara Lambert is insightful and expert - Small business consultant

How understanding
psychology can help your
small business thrive.



I'm Kara Lambert, and I'm an insightful, honest small business consultant helping service-based businesses gain a clear understanding of the people who grow their business using psychology.

How I consult with small business owners

your business psychology Kara Lambert

Do you or your business feel stuck or stalled because you or your staff are drowning in fear & Imposter Syndrome?

target customers psychology with Kara Lambert

Need to understand & use what drives people to increase your business success & grow your business online or face-to-face?

motivate staff with Kara Lambert

Want to educate your audience on the psychology of what drives business success & the psychology of social media?

Kara Lambert small business coach

A bit more about me

From years of management, consulting & study I've discovered one underlying business truth:
We are trying to get someone to do something we need so that we can succeed.
To get results... you need action
To get action... you need to understand what drives the PERSON taking the action.
Regardless of if that's online or on the shop floor, our behaviour is based in our psychology - what drives us to do what we do.
I'm here to help business owners use psychology to build better client relationships, grow their business, and have it as their business edge. It's my training in business and psychology which makes me different. 
I use my signature model to discover, define, & uncover what drives you, your business, staff, & clients, and embed them in your business, processes, policies, & marketing; so that you can drive more of the action you need to succeed.

Tim discovered how to connect with his clients so they respond.


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I've been working with Kara for a few years now on my professional facebook page and she is fantastic! Not only has she helped me to understand the frequency and variation of when and what to post but also to understand what will engage readers and viewers. In an industry heavily reliant on promotion and social media, I can't thank Kara enough for the work she's done in helping me to grow my business and reach to potential clients.

Tim Mursell Real Estate Agent

Kara helped my new blog find its feet


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Kara, I looked at your post at around 2am. I couldn’t sleep after that! I had to get up and read through 2 or 3 links to other posts. 4 1/2 hours later I have written out my: Ideal Customer (that was the toughest one – to narrow it down!), My Core Values, My Mission Statement, My Vision, A sheet marrying my Mission and Vision Statements with my idea client.
Thank you SO much for putting so much great information into just a few compact posts, with video links etc to help the process. It wasn’t all new to me, but it’s something that’s really easy to overlook and as my blog is new, I want to start as I mean to go on!
I had to start blogging before I could create all of this as I was so out of my comfort zone when I began blogging and had no idea who my ideal client could even be or where I was heading directly.
Now I’ve found my feet, this was really useful. I had my branding sorted and a business philosophy, to guide me, but getting this information committed to paper (I know I can refine it later) has been fun to do and also consolidating. Look forward to reading more of your blogs
.

Sarah Jackson Blogger

Kara pushes me to achieve my dream business


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Kara certainly knows how to push me where I need to go. Sessions with her give me a lot of great actionable ideas, the steps necessary and some food for thought.

Jackie Kerin

Amazed with Kara's ability to generate leads from her posts


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Started work with Kara a week ago and I'm amazed how her knowledge can help with the Facebook posts!

My posts on Facebook have increased incredibly the likes and quote request after I started work with Kara.

I tried few other copywriters in the past and can't compare the quality of the work with Kara.

Today, one of my posts had 95 comments, 30 likes and about 50 quote requests! Thank you Kara for your hard work with me! I can't thank you enough! I LOVE your work!

Priscilla Sousa Owner

Irena found real understanding underpinned with psychology


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Having an experienced sounding board. The idea of a client's buying cycle stayed with me.

I needed to understand whether Facebook ads were for me. We had a conversation and she shared her own journey and related it to mine. I could then see what would or wouldn't work for my situation.

Endlessly searching and not doing. You can endlessly sit online and 'learn' but in the end you just have to have a go and then iterate.

She's easy to talk to and has a broad skill set - meaning its her knowledge of human psychology that is key. I love that she's real and not 'salesy'.

Irena Bee

Read my thoughts on driving business success

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