Small business consultant, Kara Lambert is insightful and expert - Small business consultant

How understanding
psychology can help your
small business thrive.



I'm Kara Lambert, and I'm an insightful, honest small business consultant helping service-based businesses gain a clear understanding of the people who grow their business using psychology.

How I consult with small business owners

your business psychology Kara Lambert

Do you or your business feel stuck or stalled because you or your staff are drowning in fear & Imposter Syndrome?

target customers psychology with Kara Lambert

Need to understand & use what drives people to increase your business success & grow your business online or face-to-face?

motivate staff with Kara Lambert

Want to educate your audience on the psychology of what drives business success & the psychology of social media?

Kara Lambert small business coach

A bit more about me

From years of management, consulting & study I've discovered one underlying business truth:
We are trying to get someone to do something we need so that we can succeed.
To get results... you need action
To get action... you need to understand what drives the PERSON taking the action.
Regardless of if that's online or on the shop floor, our behaviour is based in our psychology - what drives us to do what we do.
I'm here to help business owners use psychology to build better client relationships, grow their business, and have it as their business edge. It's my training in business and psychology which makes me different. 
I use my signature model to discover, define, & uncover what drives you, your business, staff, & clients, and embed them in your business, processes, policies, & marketing; so that you can drive more of the action you need to succeed.

Kara is my de-mystifier of Social Media


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Kara is the nectar I've been searching for the psychology that explains why I do what I do! The de-mystifier of Social Media!

Lori Mowers MLM

Irena found real understanding underpinned with psychology


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Having an experienced sounding board. The idea of a client's buying cycle stayed with me.

I needed to understand whether Facebook ads were for me. We had a conversation and she shared her own journey and related it to mine. I could then see what would or wouldn't work for my situation.

Endlessly searching and not doing. You can endlessly sit online and 'learn' but in the end you just have to have a go and then iterate.

She's easy to talk to and has a broad skill set - meaning its her knowledge of human psychology that is key. I love that she's real and not 'salesy'.

Irena Bee

I feel more confident after just 30 minutes


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Big shout out to Kara... I am amazed at how much you have influenced my mindset in just 30 minutes. I'm sitting here rewriting my draft email to "the client" that i wrote last week, and my goodness, I've pretty much deleted it and started again, but this time, I feel confident and justified in approaching them (even if it is via email haha).

Karina Follent VA

Kara has magical social media hands


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We recently engaged Kara's services to help boost our social media profile.

Kara took the time to discuss her ideas to me and make a recommendation that she felt would suit our business. From ideas to implementation, the journey has been very smooth and worthwhile.

Kara has always made herself available to answer my millions of questions and put any fears to rest, which has resulted in a dramatic increase in organic reach and in turn an increase in clients walking through our doors. The ad campaign itself has increased our booking by at least 100% and while the campaign was for a minimal dollar return it has allowed us to get the clients through the door and work our magic.

I highly recommend Kara and firmly believe that her impact on our social media presence has only benefited from her expertise.

Rebecca Mills Owner

Totally unexpected and life changing


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My intention was to bounce around a few ideas.
Never could I have imagined the direction Kara Lambert would take me. We completely stripped back my thought process and put some actionable targets in place. My mind is buzzing with what I need to do and Kara has been amazing helping with business strategy and personal development.

Today I have already actioned some life changing decisions.

I recommend you seriously start to consider reaching out. I'm so glad I did.

Chris Wilson Director

Read my thoughts on driving business success

Why it’s important to overcome imposter syndrome
10 ways to stop feeling overwhelmed
What over five years as a business consultant has taught me about self-reliance
Reminder: Your effectiveness in Small Business is NOT a reflection of your competitors’
The parts to a successful business community and how it helps small business
Avoiding overcommitment and burn out
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