Small business consultant, Kara Lambert is insightful and expert - Small business consultant

How understanding
psychology can help your
small business thrive.



I'm Kara Lambert, and I'm an insightful, honest small business consultant helping service-based businesses gain a clear understanding of the people who grow their business using psychology.

How I consult with small business owners

your business psychology Kara Lambert

Do you or your business feel stuck or stalled because you or your staff are drowning in fear & Imposter Syndrome?

target customers psychology with Kara Lambert

Need to understand & use what drives people to increase your business success & grow your business online or face-to-face?

motivate staff with Kara Lambert

Want to educate your audience on the psychology of what drives business success & the psychology of social media?

Kara Lambert small business coach

A bit more about me

From years of management, consulting & study I've discovered one underlying business truth:
We are trying to get someone to do something we need so that we can succeed.
To get results... you need action
To get action... you need to understand what drives the PERSON taking the action.
Regardless of if that's online or on the shop floor, our behaviour is based in our psychology - what drives us to do what we do.
I'm here to help business owners use psychology to build better client relationships, grow their business, and have it as their business edge. It's my training in business and psychology which makes me different. 
I use my signature model to discover, define, & uncover what drives you, your business, staff, & clients, and embed them in your business, processes, policies, & marketing; so that you can drive more of the action you need to succeed.


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Accountability. She keeps you on track and kicks ass if you don't. I needed that extra push in the right direction.

Too many challenges and there will always be more. I am confident that Kara can and will help with them all.

I had paid soooooo much money for business coaching years ago resulting in uneducated non business owners dictating their point on wasting more money in theories that didn't work or I couldn't afford to even begin doing what they taught. I paid a heap for SEO to 3-4 different companies promising the world and each time was the same answer "SEO is a long game" yes it is but seeing no results in Australia not overseas was frustrating as. PPC was the same with a lot of money spent with minimal results or if any seemed to be attracting tyre kickers.

Kara is awesome and actually cares about your business and its results but at the same time understands life pressures and hurdles in day to day life which is great!

Damien Nayna Owner

Kara inspires me and moves me closer to success


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I love Kara's work and how she continually inspires me to achieve my goals. Kara consistently produce great content that moves me closer to my success every time. And I love that she uses psychology to help better understand my clients.

tammy Sooveere Nutritionist

Irena found real understanding underpinned with psychology


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Having an experienced sounding board. The idea of a client's buying cycle stayed with me.

I needed to understand whether Facebook ads were for me. We had a conversation and she shared her own journey and related it to mine. I could then see what would or wouldn't work for my situation.

Endlessly searching and not doing. You can endlessly sit online and 'learn' but in the end you just have to have a go and then iterate.

She's easy to talk to and has a broad skill set - meaning its her knowledge of human psychology that is key. I love that she's real and not 'salesy'.

Irena Bee

Kara pushes me to achieve my dream business


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Kara certainly knows how to push me where I need to go. Sessions with her give me a lot of great actionable ideas, the steps necessary and some food for thought.

Jackie Kerin

Kara has magical social media hands


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We recently engaged Kara's services to help boost our social media profile.

Kara took the time to discuss her ideas to me and make a recommendation that she felt would suit our business. From ideas to implementation, the journey has been very smooth and worthwhile.

Kara has always made herself available to answer my millions of questions and put any fears to rest, which has resulted in a dramatic increase in organic reach and in turn an increase in clients walking through our doors. The ad campaign itself has increased our booking by at least 100% and while the campaign was for a minimal dollar return it has allowed us to get the clients through the door and work our magic.

I highly recommend Kara and firmly believe that her impact on our social media presence has only benefited from her expertise.

Rebecca Mills Owner

Read my thoughts on driving business success

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