So it didn’t go the way you planned. You researched, planned, wrote, and launched your course and no one came. You received a new client booking, only to have them cancel. You designed and developed a new product and everyone said it was too dear. You’ve spent months planning your business, open the doors and no one is there. You write a blog post and no one reads it.

Sound familiar?

How do you feel? Like crap right? Like a schmuck that’s been taken for a ride? How’s about the feeling that you have no idea what you’re doing and you might as well give up now? What about the thought that they might be right and you’re too dear?

Feel familiar?

I can tell you that I have experienced every one of those and more. It hurts. It’s a kick in the guts and it has you wondering why you bother at all and if you’re actually cut out for this business/entrepreneur thing.

Here’s what I know from being in business for the past 6 years. (Wow, it really is that long and I know to some reading that makes me a baby in their experience)

Keep getting up!

There is a Japanese proverb which says ‘Fall down seven times, stand up eight’. You have to keep standing up and showing up. Sometimes you need to lick your wounds, fix your proverbial ponytail and get back in there. Even if you have to pull yourself or have yourself pulled back up by the bootstraps!fall down seven times quote japanese proverb kara lambert business coach

Why do you have to?

You have to because we have a dream and to give up now is giving up on your dream. You deserve that in this one life you have to live. You deserve to live to your full potential. It’s your dream for a reason. It is always darkest just before the dawn, likewise, your goals will push you to your limit just before you succeed. Keep going!

You have to keep going because ‘No’ doesn’t always mean ‘not ever’, sometimes it means ‘not now’. We all know about that invite out when you’re too broke or too tired and you just say ‘no’. You don’t want your friend to stop asking you out because you said ‘no’ once. Give it time and ask again. The skill in being in business is having the right product in front of the right person at the right time. You mess any of these up and the answer is likely to be ‘no’.

You need to forget those naysayers who refuse to get in the arena. Simple! If they don’t have skin in the game your playing then they don’t truly know and they don’t get a say or have influence on your decisions. It’s your game and your arena. Play on!

the darkest hour is just before the dawn proverb kara lambert business coach

You need to stop the negative self-talk.

Right now!


All you are doing is reinforcing to your brain what you think is happening. Thing is, your brain will find more evidence for that and then that will make you think worse thoughts. So it will find evidence for that too. But going back to what I said about timing, skin in the game etc, it’s not true! You were kidding yourself, but not in the way you imagined. You had it all backwards.

So find examples of where you totally rocked it. When clients said ‘Oh my god yes!’. When you were in the zone and totally hitting your goals. Think about those. How did you feel then you legend? You rocked it! You smashed it! You were on fire! They loved what you were doing! It all came together! You’ve got this! Now your brain will find more examples of when you totally crushed and 10x’ed (is that a term?) it! Then you are going to feel  on top of the mountain, back in the game and racing out there to keep on going!

You’ve got this!

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